As a salesperson, you’re always looking for ways to reach your prospects more efficiently. Pipedrive texting is one of the latest features that the CRM software offers for this purpose. In this article, we’ll explore how it works and how it can help you convert your leads into sales.
What is Pipedrive Texting?
Pipedrive texting is an innovative messaging feature that allows you to send and receive text messages directly from your CRM dashboard. With this feature, you can connect with your prospects and customers in real-time from one centralized location.
Unlike phone calls and emails, text messages have a higher response rate. According to a study, 98% of text messages are opened and read within five minutes of receiving them. By incorporating texting into your sales strategy, you can increase your chances of getting a response and closing more deals.
How Does Pipedrive Texting Work?
Pipedrive texting works by integrating a texting platform into your CRM software. You can send and receive messages through the Pipedrive interface, just like you would with any other messaging app. You can also view your conversation history and track your messages’ delivery status.
To start using Pipedrive texting, you need to have a texting service provider that integrates with Pipedrive. Once you connect your texting provider, you can start messaging prospects and customers directly from your CRM.
Benefits of Pipedrive Texting
There are several benefits of using Pipedrive texting in your sales process:
- Higher response rate: As mentioned earlier, text messages have a higher response rate than phone calls and emails. By texting your prospects, you can increase the chances of getting a response and converting them into customers.
- Real-time communication: With Pipedrive texting, you can engage with your prospects in real-time. You can answer their questions and resolve their concerns quickly, increasing the chances of closing a deal.
- Centralized communication: Instead of using multiple channels for communication, you can use Pipedrive texting to centralize your communication with prospects and customers. This makes it easier for you to manage your conversations and track your progress.
- Automated workflows: Pipedrive texting can be integrated with your sales workflows, allowing you to automate your messaging process. You can set up automated messages and triggers to follow up with your leads and customers without any manual effort.
- Increased efficiency: By incorporating texting into your sales strategy, you can save time and effort while still achieving better results. With Pipedrive texting, you can manage your conversations and sales activities from one dashboard, making your workflow more efficient.
How to Use Pipedrive Texting for Sales
To use Pipedrive texting for sales, you need to follow these steps:
- Connect your texting provider: First, you need to connect your texting provider to Pipedrive. Go to the Integrations tab in your Pipedrive settings and select your texting provider from the available options.
- Create or import contacts: Next, create or import your contacts into Pipedrive. You can also segment your contacts according to their stage in the sales pipeline.
- Start messaging: Once you’ve connected your texting provider and imported your contacts, you can start messaging your prospects. Go to the Deals or Contacts tab in your Pipedrive dashboard and click on the messaging icon to start a conversation.
- Automate your messaging: To automate your messaging process, you can create automated messages and triggers. For example, you can set up a trigger to send a message to a prospect who hasn’t responded within a specific timeframe.
- Track your progress: Finally, track your progress using Pipedrive’s reporting tools. You can view your messaging statistics, such as the number of messages sent and received, as well as your conversion rates.
Best Practices for Pipedrive Texting
Here are some best practices to follow when using Pipedrive texting:
- Personalize your messages: Personalize your messages to make them more engaging and relevant to your prospects. Use their name and refer to their specific needs or concerns.
- Be concise: Keep your messages short and to the point. Avoid sending long paragraphs that can overwhelm your prospects.
- Choose the right timing: Choose the right timing to send your messages. Avoid sending texts outside business hours or during holidays.
- Stay professional: Even though texting is a casual medium, you should still maintain a professional tone. Avoid using slang or emojis that can be misinterpreted.
Conclusion
Pipedrive texting is a powerful tool that can help you reach your prospects and customers more efficiently. By integrating texting into your sales strategy, you can increase your response rate and close more deals. Follow the best practices outlined in this article to make the most out of Pipedrive texting.